Overview

The MICE business travel
Fun & Sun Holidays Sdn. Bhd. travel company offers a range of MICE (Meetings, Incentives, Conference,and Events) business tourism services and has gained vast experience inorganizingcustomized packages. MICE in Malaysia, Singapore, Thailand and other South-East Asia countries is distinguished withunique opportunityforbusiness travelers to combine theirbusiness activities with tropical holidays including yachting, diving, fishing etc.
MICE is available for both individual (negotiations, business lunches, etc.) and organizational goals (teambuilding, training etc.).
MICE can be divided into two;either afull range service (the high-budget package of measures: Fun & Sun Holidays Sdn. Bhd. service, transportation, hotels, food catering, exhibition, conference halls etc.) or anidea filled with a content(the low-budget package activities such as consultant service developed by the consultants themselves and so on).
So, in the MICE business tourism,Fun & Sun Holidays Sdn. Bhd. offers:
• Organizing of conferences, businessmen meetings& negotiations, workshops, seminars, participation in exhibitions, etc.
• Corporate toursbased on ‘business trip + holiday’ package. Organizing of commemorative company events such as anniversaries etc.
• Business tours: arranging and holding of top management meetings & negotiations.
• Foreign business education: high quality English & other languagestraining and prestigious Bachelor & Master degreestudies.
• Professional training for specialists in South-East Asian companies.

MICE in South-East Asian countries
Malaysia
Malaysia is one of the leading countries inorganizing business tours. It boasts with the developed infrastructureofluxury hotels, well-equipped conference halls and exhibition centers using hi-techadvanced facilities, and customized packages to business along with amazing holiday tours.

Many companiesincreasingly choose Malaysia and Singapore as well as often Thailand and Brunei for their stable economic and political situation, convenient location, well-developed travel infrastructure, hundreds of exhibitions. Also, these countries delight foreigners with their unique Asian colorful local and international festivals and rich cultural heritage.
Malaysia is famouswith the world known events such as international Formula 1, Borneo Jazz festival, Colors of Malaysia festival, FloriaPutrajaya festival as well as Fabulous Food festival not to mention other Malay, Chinese and Indian magnificent traditional celebrations.

Currently the business travelshare in the total travel to Malaysia is approximately 10%, and has annually been increasing. Actualtarget of Malaysia is to get 2.9 mln business visitors a year by 2020.
Malaysiaoffers a number of world-famous exhibitioncenters such as Kuala Lumpur Convention Center, Matrade Exhibition & Convention Centre, Putrajaya International Convention Centre, Putra World Trade Centre, Sunway Convention & Exhibition Centre and Shah Alam Convention Centre.

Malaysia is ranked by Forbes in 2012 as the 10th World’s friendliest countries. The country also is rated as5thone in the world in the price category according to Travel & Tourism Competitive Report 2013, World Economic Forum.

To promote the concept of MICE , Ministry of Tourismof Malaysia established MyCEB (Exhibition and Convention Bureau) whichis to promote and position Malaysia internationally as the best destination for meetings, incentives, conventions, exhibition including major events.This should contribute to implementation of joint travel programs with neighboring both Thailand and Singapore on the basis of tourist popularity withtravel itinerary such as “Bangkok-Kuala Lumpur”, “Phuket-Langkawi-Kuala Lumpur”, “Bangkok-KohSamui-Singapore-Kuala Lumpur”,”Phuket-Langkawi-Kuala Lumpur” while in the nearfuture there will be included Brunei too.

Nowadays tourists can take advantage of a visa-free entrance tovisit two countries: Malaysia and Thailand.

Thailand
It should be noted that 20% of Russian travelers visit Thailand for business purposes.
Thailand is a recognized leader in the spa industry which receives numerous prestigious awards every year. Among them are AsiaSpa Awards and World Travel Awards. The presence of a wide range of the health &beauty services is crucial for the Thailand MICE development.

Among the major Thailand MICE sitesare International Trade & Exhibition Centre (BITEC), IMPACT Arena and Queen Sirikit National Convention Center (QSNCC).The country’s largest exhibition center – Pattaya Exhibition & Convention Hall (PEACH), and new world-level Chiang Mai International Convention and Exhibition Centre. Also noteworthy are the most popular among tourists Songkran (Thai New Year) with pouring water on each other, and Loi Krathong (day of retribution honors the goddess of water and light).

Singapore
This country is positioned separately and boasts with almost all MICE features of the above mentioned Malaysia and Thailand (except for virgin nature-based recreations only). Nevertheless Singapore is highly recognized in the business world in the MICE development:
• Top International Meeting Country for the 3rd time and Top International Meeting City for the 7th consecutive year (Union of International Associations 2013)
• Asia’s Top Convention City for the 12th consecutive year (ICCA Global Rankings 2013)
• Best Business Travel MICE City (TTG Travel Awards 2014)
• Best Business City in Southeast Asia 2014 (Business Traveller Asia-Pacific Travel Awards 2014)

Fun & Sun Holidays Sdn. Bhd. has gained sufficient experience in the MICE field of business tourism, and we are ready to offer you almost any customized proposalregardless of the number of participants.